Since installing a 2,000-square-foot space dedicated to the Barcaloungerbrand, top 100 furniture retailer Johnny Janosikin Laurel, Delaware has seen an uptick in sales, special order business and excitement about the products from retail salespeople and shoppers, said Chairman Dave Koehler.
“We’ve seen an uptick in our Barcalounger business since installing the branded display space,” Koehler said. “It makes it easier for the sales associates to demonstrate all the features and benefits of the furniture in one area, and has given continuity and enthusiasm for the brand. Because of the easy-to-use catalog stand with leather/fabric swatches, the consumer is confident to special order a different cover, since they can sit in many similar items right there in the display.”
The speed of service for receiving shoppers’ special orders from Barcalounger has been outstanding, Koehler said. “Barcalounger warehouses the married-cover furniture items in North Carolina, and they ship out the special orders to us 48 to 72 hours after receipt. We receive the items in very short order, and that’s been a huge advantage for us,” he said.
A display of best-selling Barcalounger Pedestal Recliners and Ottomans, along with point-of-purchase educational signage, above, is included in the branded space at Johnny Janosik. Overall, the space has a total of six power reclining groups and 10 free standing recliners and pedestal reclining chairs and ottomans.
Said Merchandising Manager Bob Russo, “The Barcalounger space has created excitement about the brand on the sales floor for both the salespeople and consumers. It makes it so easy to shop and engage with the brand.”
Imagine this: You’re exhausted at the end of a long day, come home and make your way to your favorite Barcalounger. You sink down into the chair, ready to recline all the way back for a quick catnap. In the time it takes to say, “Relax,” you simply command ‘Coco’ to recline, and a female voice softly agrees, “Coco, recline,” then glides you smoothly into the sleep position in the chair.
Voice-activation, a feature popular in electronics, phones, cars and navigation systems, has found its way to the furniture industry. This Spring, leading motion upholstery brand Barcalounger will introduce a voice-activated feature in three new power reclining chairs including Montview, above, and the modern-styled swivel glider recliner, Powell, below.
If you address any of the new Barcalounger chairs with the command, “Coco, recline,” or, “Coco, stop,” or “Coco, go to home position,” or “Coco, go to TV position,” a female voice repeats the command and then carries it out. The command of “heads up” activates the power headrest function.
“Voice activation is increasingly popular in electronics, phones, TVs, cars and navigation systems, and resonates with today’s consumers, especially Millennials,” said Larry Smith, CEO and president of Barcalounger. “What a natural to offer voice-activation for a comfort product like reclining furniture.”
What do you think? Would “Coco” be welcome in your home, along with her recliner friends?
The average height of Americans has increased. Americans are turning 65 at the highest rate in history. More Americans than ever are working full or part time out of home offices. And, increasingly Americans don’t want to give up style to have comfort.
What do all these trends have in common? They are emerging needs, demographics, lifestyles and tastes that BarcaLounger is addressing with features-and-benefits rich new introductions at the upcoming international Fall High Point Market. At the Furniture Market, retailers from around the nation and world come to see introductions from major brands like BarcaLounger, products that will be seen in stores several months after their debut in High Point, N.C.
“The new product categories that we have developed address growing consumer needs, lifestyles and tastes,” said Larry Smith, president. For example, the Xtra Tall sofa groups and reclining chairs are designed with 45-inch-high backs and footrests that extend 3 inches longer. The goal is to comfortably accommodate people as tall as 6’8″ or 6’9.”
Another need Barcalounger is addressing is the work-from-home lifestyle. The WorkSpace Seating collection offers comfortable and supportive home office chairs.
Another new line, the Lux Recline & Lift, is a collection of reclining and assistant chairs in upscale styling with refined scale, cover selection, tailoring and detail.
Over the next three years, the “graying of America” will happen at the fastest rate in history. “These chairs will enable consumers to transition to assistant chairs with the fashion and comfort they are accustomed to,” said Smith. “They are great-looking recliners with the hidden bonus of an assistant lift feature if needed.”
While the comfort and relaxation offered by reclining chairs has never been more in demand, no one wants to give up style to have the ultimate in comfort. That’s why Barcalounger is introducing the Accents Collection, an offering of decorative and smaller-scaled 3-way push-through-the-arm recliners designed to complement gracious living and family room settings.
Barcalounger is planning to greatly expand its selection of power reclining sofa and modular groups, with 16 introductions, including the Connelly, below.
Making your life easier and better. That’s our mission at Barcalounger, and with these new functional and fashionable introductions set for the Fall High Point Furniture Market, we hope to provide more ways than ever for you to enjoy life’s moments at home.
Start Back-to-School Off Right by Making Relaxation a Priority
By the time summer comes to a close, most of us are ready for a reprieve from the heat and an opportunity to redirect bored kids. After school shopping is complete and new routines are established, there’s the promise of a little “me” time ahead. Whether it’s in the morning after the kids leave for school, or after work or dinner, seize the opportunity to truly relax.
Sit back and allow yourself a few stress-free minutes in a chair that’s so attractive its’ comfort is practically an after-thought.
When you’re ready to relax, you’re not limited to just recliners. Today’s reclining sofasare both cozy and stylish.
The new Markely Sectional offers refined styling and exquisite tailoring. Press the power-recline button and enjoy a few quiet moments to yourself.
Later on, when the family is gathered, the cup holders and USB plug-ins for electronics on the sectional will make Markley the perfect setting for homework, while you catch up with emails.
Once it’s cool enough to head outdoors in the evenings, you’ll find relaxation here too.
As another summer fades away, it’s time to get excited about new opportunities for everyone in the family. This season, make your health and wellness a priority with a renewed focus on getting some much-needed R & R.
Whether you’re dining al fresco, gathered around a chat table fire pit on a cool night or reading on the front porch in the rain, there’s something almost therapeutic about being outside.
And it has never been easier or more fun to create an outdoor living space that’s inviting, beautiful and personal.
Quality, stylish seating and dining furnishings go a long way toward creating comfortable open-air spaces. Today,outdoor furnitureincludes deep-seating sectionals and sofas and even deep-seating swivel rockers, reclining chairs and sofas. Yet, it’s really the accents –– pillows,rugs, accessories and lighting — that allow you to make exterior spaces your own.
It’s the accents and accessories that give your outdoor room an interior design flair.
Where to begin creating an inviting outdoor living room?
“I’m a firm believer in going with a color palette of neutrals, earth tones or navy for your seating, then layering in personality and pops of color with throw pillows and outdoor rugs,” said Nicole Harris, design director for Barcalounger Oudoor Living.
One of the most exciting things about thepillow programis that it is a quick-ship assortment. “Find a Barcalounger Outdoor Living retailer, pick out the fabric, trim and shape of pillows you want, and once your order them, they will be shipped to the retailer in 72 hours or less,” Harris explains.
After pillows, then layer in plants and flowers. “Cactuses and succulents are really hot today, in nice earthenware planters,” Harris said.
Just as string and solar lights add ambiance and warmth to your exterior space, fire pits and fire pit-chat tables are “a huge outdoor accessory right now, and the variety of looks and price points is exploding,” Harris said.
When putting together the furnishings and accessories for your space, the key is creating a layered and textured look. “Whether lakeside or seaside, the look today is to have tactile things you want to touch and feel,” Harris said. “Sometimes you may go for a rustic or deconstructed look, yet mix it in with something new. Do a lot of mixing…with shells, rope, candles, flowers and plants.
Go for a mix and match look, not a rigid theme.”
She continued, “Don’t feel you have to have the sofas, chairs, table and everything match. The key is to create a tactile, eclectic and inviting look,” she said.
The Westbrook Collection offers 3-position reclining sofas and reclining chairs. This classically transitional style woven PCV wicker design features exposed aluminum arms and front legs while the table top has an aluminum slat top with hand-applied antique finish. Photo: Barcalounger Outdoor Living.
The Art of Relaxing: This Father’s Day, give dad what he really wants—relaxation.
As the days get warmer and stretch into summer, it’s the time of year to let our dads know how much they mean to us. In your family, it might be your father, your father-in-law, a stepdad, or a man that’s been a father figure to you—but don’t let this Father Day or summertime go by without showing him how much you appreciate him.
We think rest and relaxation are the perfect gifts.
Not everyone can manage a dream vacation in Hawaii, but you can channel the vibe to create a relaxing “Stay-cation” feeling at home. Here are some of our favorite furnishings designed to make every day Father’s Day.
This Father’s Day, help the dad in your life relax and enjoy some time well spent with family. We know he’ll agree. It’s a much better gift than a tie!
Tips and Ideas for Bringing the Beauty of the Beach to Your Home
If you love the calm, laid-back feeling of sand, sunshine and island life, the launch of summer is the perfect time to incorporate that inspiration into your home décor.
Try these tips and ideas to create a space that feels like a vacation from the outside world, year-round.
Start with Color
Bringing the beauty of the beach home starts with surrounding yourself with ocean-inspired colors. Combine shades of blue and green with neutrals such as tan, white and gray for an island-inspired color palette. Start with a blue leather sofa, such as the Kelso, and accent it with natural materials and soft neutrals. Artwork is another great way to bring the spirit of the beach into a room, while tying the colors in a space together.
Focus on Relaxation
One of the most appealing parts of island living is the relaxed lifestyle. As you design your space, incorporate furniture and décor that helps create this atmosphere. Recliners and motion sofas make it easy to relax in comfort and style. The Cosmo’ssoft white leather cover provides a neutral backdrop ideal for a modern coastal aesthetic.
Capture the Spirit
Island living doesn’t have to mean over-stuffed and excessively casual—it’s more of a feeling than a specific style. If your taste runs more traditional, infuse your space with the island vibe by focusing on your color palette and relaxation theme. The WarrendaleSofa Group has more classic and refined styling, and is available in a stunning Shoreham Blue, the perfect shade for an upscale island design aesthetic.
Once you’ve brought the beauty of the outdoors to your interior, consider taking the comforts of indoor living to your outdoor spaces. The Westbrook Reclining Sofa Groupfrom the Barcalounger Outdoor Living line includes a 3-position recliner that’s perfect for beach vacation-inspired rest and relaxation.
Accent with Style
Sometimes all it takes is a touch of color from a few accent pillows to refresh a space. Check out our new Outdoor Living Pillow Programoffering decorative pillows designed for outdoor living.
Available in four sizes and with a variety of fabric, pattern and color options, these stylish outdoor accessories in the Outdoor Living Pillow Programmake it easy to elevate the look of an outdoor space.
Here’s to a summer where you bring the relaxation of island living into your everyday life, and the beauty of the beach to your home — inside and out!
Relax and make yourself at home on the new Barcalounger furniture website. The website was designed with you in mind, as Barcalounger seeks to fulfill its mission to help you enjoy life’s moments at home.
Barcalounger Furniture has now taken its brand of comfort and style to the outdoor space with theBarcalounger Outdoor Livingline. When you click on Outdoor Living, you’ll be able to browse all 5 outdoor collections.
See something you like? You can find an authorized Barcalounger Retailer near you in seconds on our Find a Retailer Page, and be able to call ahead of your shopping trip.
And don’t forget to connect with us on Instagram and Facebook!Click on the screen shots below or the magenta text to visit our pages.
Barcalounger looks forward to connecting with you on our website and social media, and invites you to make yourself at home anytime!
There are blue jeans and sweatshirts, there are jeans and a shirt, and then there’s what some call business or ‘dress casual.’ It’s a more refined look, often with layering and details, such as slacks with a button-down shirt and a jacket or vest…set off by just the right accessory.
That ‘dress casual’ look is the vibe for BarcaLounger’snew introductions set for the April High Point Furniture Market.
The looks are refined modern, or traditional with a twist. For instance, the new Radcliffe reclinerand the Ryder reclinerare casual, yet dressed up with rich wood trim and clean lines.